It used to be that to see a creepy Santa you had to go to the mall. Now, AI brings you Meta Claus. Indie agency SCS leveraged the latest buzz in AI creative tools to design a unique holiday greeting.…

Brand activation agency SCS is partnering with Borla Exhaust to support the launch of its EV Exhaust Sound System.  Unveiled at SEMA, the activation starred famed rally driver Ken Block.  SCS helped activate the partnership between Borla and Block.

Meta’s focus on becoming a leading force in the nascent metaverse has begun to make at least one of its investors uneasy. Here are his suggestions for helping the tech giant 'get its mojo back.'

Arriving from Accenture, 360i, 22squared, Hearst, and Taco Bell, new talent underscores SCS’ ongoing build of best-in-class leadership in marketing technology services

The world of web3 is constantly evolving. Here are some key numbers, taken from our weekly ‘Inside the Metaverse’ newsletter, to give you a sense of where the emergent technology is now – and where it’s heading.

This week's biggest roster updates at agencies around the world.

A new study reveals the open internet is capturing three times more attention from consumers than the so-called walled gardens of social media